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Public Knowledge Center |
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Do Not Contact Service for Caretakers
The Direct Marketing Association is a trade organization that governs member companies that use direct mail, email, and telephone marketing methods. The D.M.A. offers consumers three services to reduce unwanted personal (not business) solicitations by its member companies via mail, telephone, and e-mail:
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MPS (Mail Preference Service)
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TPS (Telephone Preference Service)
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E-MPS (E-Mail Preference Service)
In addition to D.M.A. member companies, which must "scrub" their marketing lists against these consumer preference lists, the D.M.A. also makes these preference lists available to subscriber companies that are not members of the D.M.A. so that they can scrub their own lists.
D.M.A. Do Not Contact Service for Caretakers (DNCC)
The Direct Marketing Association's Do Not Contact Service for Caretakers is a service initiated in August of 2006 for family members, friends or caretakers seeking to remove the names of individuals in their care from commercial marketing lists. When an authorized caretaker registers a name with DNCC, the person's name, address, phone number and e-mail address is placed on D.M.A.'s Mail, Telephone and Email Preference Service Lists (opt-out).
The updated file is distributed to D.M.A. member companies and non-member subscribing companies once every three months, so it may take some time to begin to see a noticeable decline in the volume of solicitations received.
There is a $1 fee for registering, charged to a credit card, in order to provide verification and to prevent fraudulent use of the system by maintaining a record of the person making the registration.
The DNCC service is currently only available through a secure online form completed directly on the D.M.A. website. The website for the Direct Marketing Association's Do Not Contact Service for Caretakers is: https://preference.the-dma.org/cgi/dncc.php
©Copyright 2008 by Michael Barnett. All rights reserved. Unauthorized use, copying, or distribution without permission is prohibited.
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